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anthropics/skills/skills/brand-guidelines/SKILL.md

brand-guidelines

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.

Source repository stars
164,673
Declared platforms
0
Static risk flags
0
Last source update
2026-07-24
Source checked
2026-07-28
DecisionCompatibilityInstallWorkflowPermissionsEvidenceSource

Decision brief

What it does—and where it fits

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel.

Best for

  • Use it when brand colors or style guidelines, visual formatting, or company design standards apply.

Not for

  • Tasks that require unconfirmed production actions or broad system permissions.
  • Environments where the pinned source and install steps cannot be inspected.

Compatibility matrix

Platform support, with evidence labels

PlatformStatusEvidenceWhat to check
CodexNot declaredNo explicit evidencePortability before use
Claude CodeNot declaredNo explicit evidencePortability before use
CursorNot declaredNo explicit evidencePortability before use
Gemini CLINot declaredNo explicit evidencePortability before use
Open the compatibility checker

Installation

Inspect first. Install second.

The source command is displayed only when detected. A safe inspection prompt is always available so your agent can explain every action before execution.

Source-detected install commandSource
npx skills add https://github.com/anthropics/skills --skill "skills/brand-guidelines"
Safe inspection promptEditorial

Inspect the Agent Skill "brand-guidelines" from https://github.com/anthropics/skills/blob/b29e7cf65e5cb78a5ac33d582270551bc74a14eb/skills/brand-guidelines/SKILL.md at commit b29e7cf65e5cb78a5ac33d582270551bc74a14eb. List every install step, command, network request, credential, file read/write, external action, and rollback step. Explain whether it fits my task. Do not install or execute anything until I approve.

Workflow

What the source asks the agent to do

  1. 01

    Brand Guidelines

    Dark: 141413 - Primary text and dark backgrounds

    Dark: 141413 - Primary text and dark backgroundsLight: faf9f5 - Light backgrounds and text on darkMid Gray: b0aea5 - Secondary elements
  2. 02

    Colors

    Dark: 141413 - Primary text and dark backgrounds

    Dark: 141413 - Primary text and dark backgroundsLight: faf9f5 - Light backgrounds and text on darkMid Gray: b0aea5 - Secondary elements
  3. 03

    Typography

    Headings: Poppins (with Arial fallback)

    Headings: Poppins (with Arial fallback)Body Text: Lora (with Georgia fallback)Note: Fonts should be pre-installed in your environment for best results
  4. 04

    Features

    Applies Poppins font to headings (24pt and larger)

    Applies Poppins font to headings (24pt and larger)Applies Lora font to body textAutomatically falls back to Arial/Georgia if custom fonts unavailable

Permission review

Static risk signals and limitations

No configured static risk pattern was detected

This is not proof of safety. Runtime behavior, indirect dependencies, and hidden external systems are outside the static scan.

Evidence record

Why each signal appears

EvidenceSourceComputedTestedEditorial
SignalValueEvidence typeMeaning
Quality score52/100ComputedDocumentation, specificity, maintenance, and trust rules
Repository stars164,673SourceRepository attention, not individual Skill quality
Compatibility0 platformsSourceDeclared in the catalog source record
Usage guideautomated source guideEditorialGenerated or reviewed according to the visible evidence level

Pinned source

Provenance and original SKILL.md

Repository
anthropics/skills
Skill path
skills/brand-guidelines/SKILL.md
Commit
b29e7cf65e5cb78a5ac33d582270551bc74a14eb
License
Not declared
Collected
2026-07-28
Default branch
main
View the original SKILL.md

Anthropic Brand Styling

Overview

To access Anthropic's official brand identity and style resources, use this skill.

Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design

Brand Guidelines

Colors

Main Colors:

  • Dark: #141413 - Primary text and dark backgrounds
  • Light: #faf9f5 - Light backgrounds and text on dark
  • Mid Gray: #b0aea5 - Secondary elements
  • Light Gray: #e8e6dc - Subtle backgrounds

Accent Colors:

  • Orange: #d97757 - Primary accent
  • Blue: #6a9bcc - Secondary accent
  • Green: #788c5d - Tertiary accent

Typography

  • Headings: Poppins (with Arial fallback)
  • Body Text: Lora (with Georgia fallback)
  • Note: Fonts should be pre-installed in your environment for best results

Features

Smart Font Application

  • Applies Poppins font to headings (24pt and larger)
  • Applies Lora font to body text
  • Automatically falls back to Arial/Georgia if custom fonts unavailable
  • Preserves readability across all systems

Text Styling

  • Headings (24pt+): Poppins font
  • Body text: Lora font
  • Smart color selection based on background
  • Preserves text hierarchy and formatting

Shape and Accent Colors

  • Non-text shapes use accent colors
  • Cycles through orange, blue, and green accents
  • Maintains visual interest while staying on-brand

Technical Details

Font Management

  • Uses system-installed Poppins and Lora fonts when available
  • Provides automatic fallback to Arial (headings) and Georgia (body)
  • No font installation required - works with existing system fonts
  • For best results, pre-install Poppins and Lora fonts in your environment

Color Application

  • Uses RGB color values for precise brand matching
  • Applied via python-pptx's RGBColor class
  • Maintains color fidelity across different systems

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