Agent Skills catalog · page 57
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coreyhaines31/marketingskills
marketing-loops
When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every w
coreyhaines31/marketingskills
referrals
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch.
coreyhaines31/marketingskills
competitor-profiling
When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown files.
coreyhaines31/marketingskills
marketing-council
When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing m
coreyhaines31/marketingskills
programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For audi
coreyhaines31/marketingskills
schema
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," "breadcrumb schema," "Google rich results," "knowledge panel," "star ratings in search," or "add structured data." Use this whenever someone wants their pages to show enhanced results in Google. For broader SEO issues, see seo-audit. For AI search
coreyhaines31/marketingskills
offers
When the user wants to design, construct, or improve an offer — the thing they actually sell — including value framing, bonus stacking, guarantee design, scarcity/urgency, naming, and payment structure. Also use when the user mentions 'offer,' 'offer design,' 'build an offer,' 'grand slam offer,' 'irresistible offer,' 'value stack,' 'bonus stack,' 'guarantee,' 'risk reversal,' 'money-back guarantee,' 'scarcity,' 'urgency,' 'high-ticket offer,' 'productize a service,' 'naming an offer,' 'payment
coreyhaines31/marketingskills
free-tools
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give
coreyhaines31/marketingskills
community-marketing
Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: "build a community," "community strategy," "Discord community," "Slack community," "community-led growth," "brand advocates," "user community," "
coreyhaines31/marketingskills
marketing-ideas
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel e
coreyhaines31/marketingskills
pricing
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'ca
coreyhaines31/marketingskills
public-relations
When the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests). Also use when the user mentions 'PR,' 'public relations,' 'press,' 'press release,' 'press coverage,' 'media outreach,' 'pitch a journalist,' 'get featured,' 'media list,' 'media kit,' 'press kit,' 'newsjacking,' 'news hijack,' 'HARO,' 'Qwoted,' 'Featured,' 'Help A Reporter,' 'reporter request,' 'tech press,' 'TechCrunch,' 'earned media,' 'thought leadership p
hugohe3/ppt-master
ppt-master
AI-driven presentation workflow for generating editable PPTX decks, creating reusable Brand/Layout/Deck workspaces, filling native PPTX templates, and enhancing finished PPTX files. Use when the user asks to create, regenerate, template, fill, or enhance a presentation, or mentions ppt-master.
wshobson/agents
task-coordination-strategies
Decompose complex tasks, design dependency graphs, and coordinate multi-agent work with proper task descriptions and workload balancing. Use this skill when breaking down work for agent teams, managing task dependencies, or monitoring team progress.
wshobson/agents
architecture-decision-records
Write and maintain Architecture Decision Records (ADRs) following best practices for technical decision documentation. Use when documenting significant technical decisions, reviewing past architectural choices, or establishing decision processes.
wshobson/agents
brand-landingpage
Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with deployment-ready HTML. Use when the user asks to create, design, or build a landing page, homepage, or marketing page and has no established visual direction. Skip when they have a design mockup, need a dashboard or app UI, are working at component level, building a multi-page app, or restyling with known design tokens —
wshobson/agents
javascript-testing-patterns
Implement comprehensive testing strategies using Jest, Vitest, and Testing Library for unit tests, integration tests, and end-to-end testing with mocking, fixtures, and test-driven development. Use when writing JavaScript/TypeScript tests, setting up test infrastructure, or implementing TDD/BDD workflows.
wshobson/agents
parallel-feature-development
Coordinate parallel feature development with file ownership strategies, conflict avoidance rules, and integration patterns for multi-agent implementation. Use this skill when decomposing a large feature into independent work streams, when two or more agents need to implement different layers of the same system simultaneously, when establishing file ownership to prevent merge conflicts in a shared codebase, when designing interface contracts so parallel implementers can build against each other's
wshobson/agents
team-communication-protocols
Structured messaging protocols for agent team communication including message type selection, plan approval, shutdown procedures, and anti-patterns to avoid. Use this skill when establishing communication norms for a newly spawned team, when deciding whether to send a direct message or a broadcast, when a team-lead needs to review and approve an implementer's plan before work begins, when orchestrating a graceful team shutdown after all tasks are complete, or when debugging why teammates are not
wshobson/agents
api-design-principles
Master REST and GraphQL API design principles to build intuitive, scalable, and maintainable APIs that delight developers. Use when designing new APIs, reviewing API specifications, or establishing API design standards.
wshobson/agents
evaluation-methodology
PluginEval quality methodology — dimensions, rubrics, statistical methods, and scoring formulas. Use this skill when understanding how plugin quality is measured, when interpreting a low score on a specific dimension, when deciding how to improve a skill's triggering accuracy or orchestration fitness, when calibrating scoring thresholds for your marketplace, or when explaining quality badges to external partners like Neon.
wshobson/agents
sast-configuration
Configure Static Application Security Testing (SAST) tools for automated vulnerability detection in application code. Use when setting up security scanning, implementing DevSecOps practices, or automating code vulnerability detection.
wshobson/agents
team-composition-patterns
Design optimal agent team compositions with sizing heuristics, preset configurations, and agent type selection. Use this skill when deciding how many agents to spawn for a task, when choosing between a review team versus a feature team versus a debug team, when selecting the correct subagent_type for each role to ensure agents have the tools they need, when configuring display modes (tmux, iTerm2, in-process) for a CI or local environment, or when building a custom team composition for a non-sta
wshobson/agents
bats-testing-patterns
Master Bash Automated Testing System (Bats) for comprehensive shell script testing. Use when writing tests for shell scripts, CI/CD pipelines, or requiring test-driven development of shell utilities.